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Client
India Global Forum
Problem Statement
The brand awareness campaigns needed to be enhanced with a refined brand positioning across channels - newsletters, LinkedIn and X.
About
India Global Forum tells the story of contemporary India. The pace of change and growth India has set itself is an opportunity for the world. IGF is the gateway for businesses and nations to help seize that opportunity. We are uniquely placed to understand the political, economic, and cultural nuances of those wanting to enter the Indian market and those wanting to go global.
Creative Process
We have been involved with IGF since early 2022 in defining their communication strategy, campaigns and social media content creation for their global initiatives across three geographies - the UK, India and the Middle East. Our approach has led to a 10x audience growth on LinkedIn as well as speaker engagement through our creative content strategy.